Looking for Fierce Marketing Ideas?

Hello, Magnificent Coaches!

For the first K-Cast of May, I'm delighted to share a conversation I had recently with Rachel Rodriquez, who comes with questions about outreach and marketing your coaching services in a small community.

These are issues she is facing in her own practice, and I'm clear that many coaches face this same dilemma; after all, we are all living in small communities - even when we reside in large cities!

Rachel Rodriguez is a highly motivated and FIERCE lady with a passion for living to the fullest and helping others do the same. She works with women who are at a crossroads, women who want a more fabulous life.

During Operation Iraqi Freedom Rachel worked as a Civil Affairs specialist helping provide aid and relief to Iraqi civilians. After her tour, Rachel returned to her position as a Management Trainee and Analyst for Toyota Motor Sales National USA Headquarters. Her website is www.thefiercecoach.com.

Here are her questions....

1. What is the best/most effective way to market yourself when in a small community?

2. How do I show my value or experience to be an effective coach if I'm just starting out?

3. How do I encourage family and friends to share the news about my coaching business; especially when some of them are leery about coaching as a profession?

4. When in a social environment, what is a good way to bring up being a coach and offering your services?

Remember to click on the title bar to listen - or right click, to download the audio to your computer. I hope you enjoy this K-Cast production - and look forward to another later in the month.

Love and Great Joy,

Karen

Valuable Insights about Your Future Information Products

Hello Magnificent Coaches,

Welcome to another new K-Cast!

For this first K-Cast for November, Carma Spence-Pothitt, The Product Midwife, joins me to ask some great questions around information product creation for coaches.

Carma helps entrepreneurs and budding entrepreneurs "give birth" to their unique products and services. She helps them move forward within the product/service life cycle from "conception" to "birth" and beyond. Her website is www.theproductmidwife.com.

Here are some of her questions:

1. Are product/marketing funnels important for coaches when they first start out?
2. How do beginning coaches set up their first product/marketing funnel?
3. Is it important to have every product within the funnel set up and ready to go before launching any of them?
4. What is the best type of lead generation product, or "ethical bribe," for beginning coaches to use?

Listen in to this engaging conversation. I'll think you'll find it informative.

Remember, click on the title bar to listen to the streaming audio, or right-click to save it to your computer for later listening.

Enjoy!

If you're interested in creating you're own information products but aren't sure how to get started, you might want to check out: www.zerocostinfoproductcreation.com.

Love and Great Joy,

Karen

P.S. We're always on the 'lookout' for K-Cast participants! If you're interested in joining me in the fun, send an email today, at: assistant@karencappello.com.

karen@karencappello.com
www.karencappello.com